Projects I’m proud of.
From corporate branding and partnership guidelines to webpage designs, social promotions, event booths, and annual reports, I’ve worked on a wide range of strategic branding projects. Each piece reflects my passion for storytelling, creativity, and delivering impactful experiences that connect brands with their audiences.
Standout tradeshow booth design which generated brand awareness and booth engagement
Clear, concise event booth messaging positioning company as leader in data & AI
Thought-leadership campaign for Value of Data report, targeting C-level audience & decision makers
Translating complex ideas into clear, engaging content and visuals
Delivering valuable information to the audience with an approachable tone
Led the creation of a dynamic employer branding campaign that highlighted the company culture, resulting in increased qualified talent applications and a stronger employer brand reputation
Revamped corporate branding that strengthened brand identity and aligned visual elements with company values, resulting in a more cohesive and impactful market presence
In depth examples for partnership branding
Driving the launch of impactful annual reports showcasing investor insights, employer branding, and DE&I commitments
Developed a visually engaging and data-driven annual report that effectively communicated key company achievements, fostering trust with investors and strengthening stakeholder relationships
Collateral development featuring concise, impactful messaging with clear value propositions, key statistics, and relevant topics.
Amplified customer success stories on social media, showcasing real-world use cases and testimonials. Building trust and credibility with potential customers
Designed and developed marketing collateral that communicated complex ideas with clarity, empowering sales teams
Generating PR with DE&I campaigns
Event promotion campaign templates which enabled self-service for cross-functional teams
Cohesive event logo suite, ensuring event series recognition and alignment to corporate branding
Produced the annual Timmy Awards, celebrating the best tech startups, managers, and employers across North America. Oversaw every detail from concept to execution, driving engagement and recognition for innovation in the tech industry
Organized quarterly Tech in Motion meetups, bringing together industry experts and professionals to discuss cutting-edge topics, foster networking, and drive engagement within the tech community